After due consideration, today Cygnett and Force Technology have come to a mutual decision to end their distribution agreement. Previously, Force Technology acted as Cygnett’s Australian Telco and consumer electronics distributor. Cygnett would like to thank Force for their contribution to its brand over the course of this relationship.
Cygnett is one of the fastest growing companies worldwide in the consumer electronics space. Due to considerable development in the Australian market and consequent business expansion, the board has decided to take a more active role with consumer electronics and Telco retailers in Australia.
Cygnett would like to acknowledge the important role Force has had in driving the brand since the distribution agreement was established in July 2008. Cygnett CEO, Gary Newman explained;
“Within the Australian market, Force has helped us secure a major Telco presence and establish new retailer channels. Due to unprecedented global expansion and, in line with our corporate and logistic strategy around the world, Cygnett wishes to further build key strategic partnerships in the Telco and CE channel.”
Whilst Cygnett and Force are ending their distribution partnership, the Cygnett management team is excited about this new phase in the development of the company. Cygnett’s vision is “to have the courage to be different, the passion to explore opportunities and connect with one-billion people.”
For all Australian Cygnett sales enquiries, effective of Wednesday, 8th May 2013, please contact;
Brooke Payne Account Manager
+61 (0) 406 384 448